The best way to increase online visibility is by utilizing SEO. Google accounts for almost 90% of organic traffic, so an SEO-optimized website is bound to rank higher on Google SERPs. If you are serious about expanding your online business, SEO should be your first priority when developing a website. Focusing on SEO also allows you to post better content. You might have the most thought-provoking content, but if they are not optimized, no one is going to find them. Creating an SEO-friendly website takes time and careful mapping. To help you rank higher on SERPs and generate more organic traffic, here are eight tips you should follow. 1. Choose Static URLs The URL structure might not be the most important aspect of SEO, but every little detail matters. There are two types of URLs. One is a dynamic URL that looks like- Domain-name/Category/?id=21941 And a static URL would look like- Domain-name/Category/How-to-optimize-your-website. A search engine can understand both languages, but a