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Showing posts with the label iamyasminreis

Author Guest Post - Lindsey Davis (& a Giveaway)

Author of the New York Times bestseller Alexandria and internationally acclaimed Falco novels, Lindsey Davis brings us a new work of historical fiction, Rebels and Traitors (St. Martin’s Press; February 2010). Set against the backdrop of the terrifying English Civil War, Rebels and Traitors shows the internal struggles of English citizens of all classes during this historic era of change. Gideon Jukes and Juliana Lovell, on opposite sides of the struggle, meet during one of the era’s most crucial events. After adversity and loss, their mutual attraction may one day bring the comfort and companionship for which they both have yearned.  But the flowering of radical thought collapses; its failure leads to endless plots and strange alliances.  And shadows from the past threaten them individually and together in their hard-won peace. Like Margaret Mitchell’s Gone with the Wind and John Jakes’ North and South , Lindsey Davis brings to life a turbulent time through the sto...

Building a Brand: The Importance of SEO in Modern Marketing Efforts

If you look at modern marketing efforts today, you may notice that there are many moving parts that comprise a marketing program. But perhaps one of the most critical and the most effective marketing tactics you can use involves search engine optimization (SEO).  SEO gets you noticed. And if you’re starting your own business , or if you’re an SEO professional, a deeper understanding of SEO dynamics and how they’re constantly changing with the implementation of complex algorithms is essential for marketing success.  Some research has shown that there are approximately 137,000 new businesses being developed each day. And with all of these businesses likely trying to establish a web presence, this makes the need for SEO even more critical for reaching short-term and long-term goals. If you’re looking to gain a deeper knowledge of SEO practices, the following will provide a detailed overview of why SEO is important and how you can use SEO to build your brand. Learning SEO As mentioned, one...