You must have seen advertisements and clickbait articles like “The 5 Secrets to Wealth Near You” that reference your current location. It might be New York, London, or in the middle of nowhere, they always know where you are. How is that? Advertisers can do this by tracking your IP address . They’re not the only ones who have access to it. Hackers, governments, internet service providers (ISPs), and just about anybody can learn your IP address. It puts your privacy and security at risk. Here are the three different ways someone can track your IP address and what you can do to stop them. What is an IP Address? An IP address is a unique set of numbers that identifies every device connected to the internet. It’s the primary way that computers, servers, and everything else online communicates and exchanges data with each other. IP addresses reveal a lot of information about users, including: Approximate location Internet service provider But that’s not all. It’s easy enough for cy