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CONGRATS TO LUCKY WINNERS – DEBBIE & PATRICIA Award-winning author Laura Griffin started her career in journalism before venturing into the world of romantic suspense. Her books include WHISPER OF WARNING, THREAD OF FEAR, ONE WRONG STEP, and ONE LAST BREATH. Visit her web site at www.lauragriffin.com . Today, Laura is here talking about her latest book, Untraceable . I’ve always wanted to disappear. Have you? Maybe just for a day or even a weekend. The heroine in my latest novel, Untraceable , takes the disappearing thing to a whole new level. Alexandra Lovell is a PI who has a niche business helping women vanish without a trace and begin new lives in safety. Is this really possible? As I researched this story, I learned that it is possible, but very tough to pull off because we leave digital footprints practically everywhere we go. Each time you buy something online, subscribe to a magazine, or rattle off your telephone number to some cashier at a store, you are giving compl...

Social media has greatly impacted society and business as a whole. According to Pew Research, around 72% of Americans use social media in some way. Many use social media sites to share information, to connect with friends, and to engage with news content. With a growing number of people flocking to social media, it’s no surprise that businesses morphed their marketing strategies. It’s safe to say that social media is the future of marketing. With a successful social media strategy, you can better connect with consumers, increase brand awareness, generate a growing number of leads, and even increase your website traffic. This all leads to more sales and more income. Here’s what you need to know about getting the best ROI from your social media strategy. Create a Strategy for Each Platform Each social media platform that your business has a presence on requires a specific strategy. Facebook, Instagram, Twitter, YouTube, and others all have their own best practices and nuances for boosti...